Ad Appropriation or Stealing?



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When Tom Ford released the ad campaign for his mens’ fragrance some were shocked, others who know him-not so much. The ad, as seen below, was shot by Terry Richardson and shows a model naked from the waist down with a perfume bottle hiding her privates. When I first saw the ad I wondered to myself ‘How did he come up with that idea?!’

Ad Appropriation or Stealing?

Well I found the answer! This morning I was going through some of Guy Bourdin’s photos and couldn’t help but notice this one that looked curiously similar to the Tom Ford ads.

Ad Appropriation or Stealing?

Now most would call this stealing, but because ads are considered a form of art we call it appropriation. Oh Tom, thanks for getting rid of the bush in your ad! Totally different!

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Article by Lauren Garroni

There once was a girl from California who bitch slapped Anna Wintour and then called Andre Leon Tally a fatty. That girl wasn't me but god was she fucking cool. Love: foreign fashion magazines, newstands, charlotte rampling, silent movies Hate: Lilo, ScarJo, The Zoe, trends, but chiefly hipsters-fuck hipsters Lauren Garroni tagged this post with: , , Read 332 articles by Lauren Garroni
  • Hey there :)

    Do you have any idea where Bourdin's photo was first published?

    I need the info for a Guy Bourdin research I'm doing for the photography course.

    Thank you for your time.

    P.S.: Great blog you have here!
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