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Edited by on May 15 2009 at 1:21 PM

Alexandre Herchcovitch to Take Over Rosa Chá

With designer Amir Slama leaving Rosa Cha, a lot of speculation over who would step in was swarming the interwebs. Well it’s just been announced that Alexandre Herchcovitch will be stepping in as creative director, taking the reigns of Amir’s 21 year old swim label. Amir is off to start his own swimwear line and Herchcovitch, to the delight of scenester fashionistas everywhere, will continue designing his own label.

LINKAGE: Rosa Cha Founder Departs [WWD]

Alexandre Herchcovitch to Take Over Rosa Chá

Story by Saynt

Fashion Indie's Big Poppa.