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Edited by on June 27 2008 at 2:58 PM

Indie-fashion icon Charlotte Gainsbourg will be the face of Balenciaga for their fall collection. The ad which was shot in their Los Angeles store, features pieces from their resort and fall collections. Gainsbourg who is known for her distinctly French bohemian style, was transformed into a sleek yet awkward, futuristic shebot! I must say this is an improvement from the harsh Jennifer Connelly ads from last season.

Awkward Beauty for Balenciaga Fall Campaign

Awkward Beauty for Balenciaga Fall Campaign

Awkward Beauty for Balenciaga Fall Campaign

Story by Lauren Garroni

There once was a girl from California who bitch slapped Anna Wintour and then called Andre Leon Tally a fatty. That girl wasn't me but god was she fucking cool. Love: foreign fashion magazines, newstands, charlotte rampling, silent movies Hate: Lilo, ScarJo, The Zoe, trends, but chiefly hipsters-fuck hipsters