Edited by Hillary Frazier on
In 2007 Conde Nast decided to start Portfolio, a men’s fashion magazine (possibly in preparation for the fall of Men’s Vogue?), and when they decided to fold Men’s Vogue in 2008, they sent their subscribers a notice saying they would no be receiving Portfolio.
Just kidding, Portfolio drowned, you’ll now be receiving GQ. Because it wouldn’t have made sense to just replace Men’s Vogue with GQ in the first place instead of starting up a new magazine after the exact same one failed (well, under a different name, of course)…no sense at all.
SOURCE: Gawker
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