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Edited by on March 19 2008 at 5:48 PM

Designer: BENSIMON Designer: BENSIMON

 Designer: BENSIMON Designer: BENSIMON

Bensimon is the beloved French sneaker brand that launched in Paris over thirty years ago. Their catchphrase is “casual luxury”. What started as a basic canvas and rubber utility shoe has now evolved into a full collection with over 40 color options and seasonal style updates. Fans include and have included: Brigit Bardot, Jane Birkin, Serge Gainsbourg, Cameron Diaz, Kate Moss, and Liv Tyler. The Bensimon collection ranges $42-$50 and is available for men, women, and children at Bloomingdales and various other boutiques.

 

Story by Rebecca Alexander

Rebecca does not like biographies. They are stupid and she would rather spend her time editing the site. Which she does with great vigor.