April 01, 2008 | Daniel Saynt

Designer Discovery - Clemens en August

Founded by Alexander Brenninkmeijer (of European textiles giant C&A) in 2004, the German label Clemens en August combines old-fashioned craftsmanship with a unique business model. Each collection, limited to 40 minimal yet funky staples, is available for only three days at a gallery or museum on a worldwide tour of select cities, thus avoiding the expense of a shop or ad campaign. These impromptu images—with latex parkas by — were taken in the last pit stop of Zurich, at the Hauser & Wirth gallery.  The label is holding court at the Goethe Institute in New York (1014 Fifth Avenue @ 83rd St., March 29 - April 1), followed by trips to Berlin, Munich and London.  So if you love limited editions, be sure to get to the Goethe TODAY!!!    - Courtesy Hint  

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Filed Under: > fashionindie>manindieDesigner DiscoveryDesigner Discovery

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About the Author: Founder and main dude at Fashion Indie, Daniel Saynt began his career in fashion at the tender age of 14, when he worked in the stockroom for some unnamed fashion whorehouse. His distaste for the mainstream quickly festered until he decided enough was enough, denouncing all mainstream fashion lines (unless the stuffs on sale or just down right irresistible or free, you can't say no to free).


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