Edited by Rebecca Alexander on
Jojo&Malou consists of Swedish designers Jojo Ericson and Malou Palmqvist who met eight years ago during an Art Foundation course at the Kent Institute of Art & Design. Both went on to complete fashion degrees in womenswear design, Jojo at Ravensbourne College of Design and Malou at Middlesex University, always with the intention of eventually combining to create their own brand. Immediately after graduating in 2004, Malou gained experience by working for Markus Lupfer and Katie Hillier, whilst Jojo split her time between Dover Street Market and Peter Jensen, before combining their talents to create a collection for the renowned Fashion Fringe competition in 2005.
Rebecca does not like biographies. They are stupid and she would rather spend her time editing the site. Which she does with great vigor.