Edited by Rebecca Alexander on

Diddy speaks in behalf of his new perfume named “I AM KING” due out in Dec.
“I believe in positive affirmations, If I say, ‘I am not going to succeed, I’m a loser,’ then that’s what I am going to be. If we say we’re kings and we say we’re queens, that’s what we’re going to be. It has nothing to do with being arrogant.”
Thanks NY Mag






