Geren Ford for Urban Outfitters
Gen Art alumn Geren Ford is getting some major love from Urban Outfitters. The former Parsons grad and California native has been blazing a trail in the fashion leagues with her flirty, girlish collection of short dresses and rompers. Be sure to watch for this designer as she escapes the pricey confines of Saks Fifth Avenue and Barneys New York to play nice with the style-conscience youth.
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About the Author: Founder and main dude at Fashion Indie, Daniel Saynt began his career in fashion at the tender age of 14, when he worked in the stockroom for some unnamed fashion whorehouse. His distaste for the mainstream quickly festered until he decided enough was enough, denouncing all mainstream fashion lines (unless the stuffs on sale or just down right irresistible or free, you can't say no to free).
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