Interviews of Fashion: Todd and Fergadelic

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Todd and Fergadelic of the brand Tonite recently sat down with Happy People Don’t Complain to talk about what they have been up to and what they have planned for the future. The interviews is lengthy and amazing and as much as I would love to put the whole thing up here for you, it wouldn’t be fair. Here is a bit for you to salivate over…

HPDC: So, can you tell us more about Tonite? How did you guys get started with Tonite?

Todd: This one’s for you Ferg…

Fergadelic: Tonite was a long time in the making. Through my connections with Slam City Skates, I got involved with a streetwear label that they started in 1993, called Holmes.

That was made by Sofi & Russell. They went on to make Silas – which I also worked on – & following the success of that they wanted to help me do my thing; I decided to start a T-Shirt label & I called it Tonite & it started in 2001. Now I’m working on expanding Tonite into a fuller range of products. Also, we’re working on moving up from being Super Underground, into being a Cult label. We’ll never be mainstream, but we’re going to grow a bit.

HPDC: Can you tell us a bit about what we can expect from Tonite S/S 09?

Fergadelic: The vibe of the collection comes from the time at the end of the eighties & the start of the nineties. The beginning of a decade is always an exciting time.

In that case it was the aftermath of the Second Summer Of Love (1988), when Rave exploded & changed the country. Even if you weren’t directly into that music, it had changed the youth culture – there was a positive energy. The next few years were charged with this energy & excitement. As a reaction to the excitement, to the Highs & the Partys, came a movement called Chill Out. My Spring/Summer 09 collection is called “Chill Out” in celebration of this movement & particularly in honour of the album by the KLF also called “Chill Out”. This is a musical masterpiece, conceived as a whole sound experience & journey – rather than just a bunch of songs – it actually works more like a DJ mix than a conventional Rock LP. It is especially relevant to Tonite because while it has an overall cohesive style, it is actually composed from elements of really quite different genres…it even has a snippet of Van Halen in there. I have happy memories of lying on a roof in London in the Sunshine on a Saturday morning listening to this album (& “Little Fluffy Clouds” by The Orb too, of course!) & I have tried to put this feeling into the clothes.

Todd: This range will be insane. You can expect the best of Tonite. I won’t give too much away but brace yourself for these designs:

Mega Mong – Mouth Of Truth – Hang Loose – Tonitenstein – Bones 4 Shortz – Out To Lunch – Party On – Paisley Punks – ToniteAdactyl and more! ha ha.

It’s gonna be a Tonite summer!

For the whole interview check out Happy People Don’t Complain!