Comments on: Is Samsonite Swiping Ideas from Louis Vuitton Marketing Playbook? http://fashionindie.com/is-samsonite-swiping-ideas-from-louis-vuitton-marketing-playbook/ Fashion, Celebrity Fashion, Style Tips, Fashion Week, New York Fashion Thu, 26 Nov 2009 06:30:38 -0400 http://wordpress.org/?v=2.8.5 hourly 1 By: Tony Naudts-Ducene http://fashionindie.com/is-samsonite-swiping-ideas-from-louis-vuitton-marketing-playbook/comment-page-1/#comment-23359 Tony Naudts-Ducene Mon, 08 Jun 2009 08:18:50 +0000 http://fashionindie.com/?p=4716#comment-23359 it's the other way around! Samsonite has started his campaign "Life's a Journey" at least a year before Vuitton and this with Richard Branson, followed by Isabella Rosselini etc Tony it's the other way around!

Samsonite has started his campaign "Life's a Journey" at least a year before Vuitton and this with Richard Branson, followed by Isabella Rosselini etc

Tony

]]> By: Sandra http://fashionindie.com/is-samsonite-swiping-ideas-from-louis-vuitton-marketing-playbook/comment-page-1/#comment-8178 Sandra Wed, 11 Jun 2008 22:12:56 +0000 http://fashionindie.com/?p=4716#comment-8178 Unfortunately, I think Samsonite missed the mark. The LV ads, and maybe because the campaign is shot by Annie Leibovitz, tells a story. The Samsonite ad looks like a run of the mill product ad. Unfortunately, I think Samsonite missed the mark. The LV ads, and maybe because the campaign is shot by Annie Leibovitz, tells a story. The Samsonite ad looks like a run of the mill product ad.

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