K-Swiss Signs Ed Westwick

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Ed Westwick, Gossip Girls bad boy, has signed on as the new spokesmodel for American footwear company K-Swiss, reports E!. The 21-year-old British actor will sport K-Swiss’ iconic Classic shoe in the ad campaign (which is being shot in NYC), which will launch in February and will feature him holding tennis balls, rackets and guitars. There will also be TV spots, in which he’ll be singing a song from his bands (The Filthy Youth) albums.

Thanks JustJared.