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We at FashionIndie are ever searching for the fountain of youthful designers, and we’ve just tapped a deep resource. Where is it you ask? Lookk. No really, Lookk. It’s a site where emerging designers can show their lookbook and connect with their customer fan base as they go through the production and retail process. Right now there’s a competition going on called 1Hundred Designers, where the pool gets narrowed down to 100, then are judged by a panel helmed byManish Arora and Susie Bubble. Our very own EIC Samantha Lim is on the digital panel, so you know we’ll be judging all up in here. 

How it works: You go to Lookk.com and start scrolling through. When a Lookbooks gets you going, pick a piece you love and support it. The more ‘supporters’ a designer has, the higher they are on the list. To support a designer you must click one of the hearts to vote for a product you like in their collection and then you automatically become a supporter.

The main prize is a production deal worth over 10,000 Euros, and essentially puts the designer on a fast track to moving and shaking in the industry:

-Production and distribution of a capsule collection
-Editorial Shoot & PR/ Marketing Campaign
-Mentoring & Brand Consultancy by Plan8
-Exclusive feature on Stylebubble.co.uk (and a feature on FashionIndie)
-Collection presented to key offline retail stores
-Three month subscription to EDITD.com (the new ultimate fashion data database) worth 6,000 Euros

Then there are five category prizes for Best Womenswear Designer, Best Menswear Designer, Best Graduate 2011, Best Brand Identity and the Public Choice Award. Each designer wins:

-Exclusive editorial feature
-PR/marketing campaign, online and offline
-Internship/job mentoring on demand
-Collection presented to key retail stores

MEGLA.M in the photo above is currently in the lead. Place your “Follow” votes now! You have till the end of November. 

Though the contest is over this month, you can go on any time, follow and like your favorite designers and individual pieces. Your interest helps new clothing get made.

P.S. Designers – you can still enter your lookbook and bring your following with you for a chance to win!!