MAXIMUM EFFORT, MINIMUM IMPACT
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the wrong: shameless cross-disciplinary self-promotion without understanding of the field
someone should have introduced damien hirst to mcqueen – 10 years ago – to save him the embarrassment. besides, did anyone actually pay any attention (never mind actual dollars) to those hirst’s levi’s? it was a failure with warhol. now, when would levi’s stop doing things for minimum impact?
LINKAGE: MAXIMUM EFFORT, MINIMUM IMPACT




