6 Superb Ways to Shop Using Social Media

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Shopping Girl Image

Online shopping is a relatively old concept on the Web, but the art of buying the right gift has been enhanced by the power of social sharing, collaboration, and networking. Many of us go to malls with friends, so adding the social experience to online purchasing simply makes sense.

Social media, though, has done even more for shopping than we might have expected. From creating your own store to making local store-browsing an easy experience, these tools, resources, and methods for online shopping will open your eyes to a world beyond Amazon.

Have your own favorite method of shopping that utilizes social tools? Let us all know in the comments.

1. Pikaba


The winner of last years Mashable Open Web awards, Pikaba is a marketplace where you can post purchase requests (i.e. I need to buy a new laptop for $500) and merchants in return can make offers. In addition, Pikaba is equipped with social media integration (blogs, Facebook, Twitter, etc.) that makes it easy to ask friends what they think of an offer or a product. Its quick to understand.

Best for: Getting friends input, shopping when you know exactly what you want

2. IMshopping

IMshopping is about getting answers to your shopping questions from helpful experts or the shopping community. Ask a question via their website or @reply their Twitter account with your question and theyll provide you an answer.

Best for: Getting shopping questions answered via Twitter

3. Tigerbow

Finding out a friends actual address and then putting that information into Amazon so you can finally send a gift can be a hassle, especially if we want the gift to be a surprise. So Tigerbow takes a couple steps out of the gift-giving process by having gifts sent virtually, via email, Twitter, or a social network.

Once youve picked a gift and sent it, Tigerbow will connect with the recipient and ask for their address on your behalf. Once done, theyll send the gift, making your life easier. In addition, if they dont accept the gift, there is no charge.

Best for: Delivering physical gifts without an address via social media

4. Shopflick


Shopflick, which we recently reviewed, is designed for fashionistas. It mixes community aspects with online videos so that you not only get complete information on a piece of clothing or jewelry, but you also have a chance to get to know the designer. Its great for both designers and shoppers.

Best for: Using social media to understand and shop fashion

5. Zlio

Zilo Screen

Seriously, Zilo does one thing really, really well - creating your own store. You have a ton of customization options, easy payment options, and best of all, social media tools to help promote your wares.

What if youre a shopper? Well, theres also a Zilo community utilizing a Reddit-like voting system to rate stores submitted to the system. An easy way to find quality stores that have the expertise youre looking for.

Best for: Setting up your own shop, finding great small online shops

6. Shopseen

Shopseen Screen

Shopseen s strength is not selling you actual items. Instead, it specializes in local shopping discovery. Users of Shopseen take pictures of items of interest and upload them. Its a way to see whats available near you without ever leaving your home. Most members taking photos leave helpful information too!

Best for: Local shopping discovery

More shopping resources from Mashable:

- 10 Great Gifts for Bloggers and New Media Moguls
- 5 of the Best iPhone Apps for In-Store Savings
- Cyber Monday Deals: 11 Best Online Resources
- 17 Alternatives to Buying and Selling on Ebay

Image courtesy of iStockphoto, berekin

Reviews: Facebook, Shopseen, Twitter

Tags: online shopping, shopping, social media, social shopping

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