Annie Get Your Tod's: Hathaway Hot for Handbags
Sep 07, 2011 - by Lester Brathwaite
Mert Alas and Marcus Piggott teamed up once again with Hollywood stunner Anne Hathaway for the new Tod's Signature Collection campaign.
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Derek Lam, Tod's creative director, had kind words to say about the actress: "What makes this collaboration with Anne so perfect is that not only is she a young actress with accomplished roles to her credit, she is also one to watch for her creative choices. She generates excitement based on the quality of her work, modern beauty and intelligence." Clearly someone didn't see Love and Other Drugs...nor should he.
The Signature Collection is geared towards the younger and "more fashion-forward" and is inspired by Andy Warhol and French fashion photog Guy Bourdin. The bags come in "strong, decisive tones" such as deep red, black, electric blue, fuchsia , lavender, beige and cream. I don't know when beige became a strong and/or decisive tone, but I digress.
Hathaway, for her part, chimed in with this about the collection: "The designs are classic and the materials are of the highest quality. As a result, they don't grow older, they only grow better just like a woman." [Telegraph]