Henry Holland, Mary Katrantzou, Louise Gray and James Long got a little help from their friends over at the British Fashion Council. The four were crowned the winners of the BFC's 2012 Fashion Forward initiative, the Brit equivalent of the CFDA/Vogue Fashion Fund Award. Along with business support from the Council, the winners also get some much-needed cash to help in showing their latest collections.
Holland, Long, Gray and Katrantzou are in some great company as past winners of the Fashion Forward prize have included Jonathan Saunders, Christopher Kane, Erdem and Giles. Meanwhile, Long is the first menswear designer to snatch the prize and according to BFC CEO Caroline Rush, the time was ripe: 'Menswear in London will be put in the spotlight this year making now the perfect time to introduce a menswear prize to Fashion Forward." [Vogue UK]