Color Me Red: Christian Louboutin Starting a Cosmetic Line
May 11, 2012 - by Lester Brathwaite
Crimson-soled cobbler Christian Louboutin is venturing into the realm of beauty with a new luxury line, Christian Louboutin Beauté, set to launch in late 2013.
Though he has been wooed by several companies in recent years to start a range of beauty products, he decided to partner with Batallure Beauty LLC -- which creates beauty brands and "store experiences" for the likes of Sephora, Macy's and Marchesa -- because he felt they understood what he and his company stood for.
Robin Burns, chairman and co-founder of Batallure, said of Louboutin that his designs are extremely aspirational to women and most beauty products that are successful have an element of aspiration to the consumer.
Louboutin tends to agree, stating "Beauty products also have to do with empowering women. Thats very much the job of the shoes Im designing. And while the designer chose to remain allusive as to what specific categories he'll be launching, he emphasized that they will "mirror the quality of the shoes, of the bags, of all the DNA of the brand.
As for his inspiration behind the new line, Louboutin looked to old-school royalty: Queen Nefertiti and her 3,300-year-old bust at Berlin's Neues Museum. Its the most beautiful thing. I stayed like an hour just looking at the bust. Its a perfect beauty and the makeup is quite perfect. [WWD, sub req'd]