The launch of GUCCI ICON-TEMPORARY, a flash sneaker store that will travel the world beginning in October 2009 with its first stop in New York City on 43 Crosby Street. Frida Giannini has collaborated with Mark Ronson on a limited collection of sneakers.

The opening was last week and boy were there tons of celebs, including: Mary J. Blige, Claire Danes (so cute and tiny in person), Wyclef Jean, Evan Rachel Wood, Mischa Barton, Poppy Delevingne, Leigh Lezark (this girl can totally rock 5 inch heels), Agyness Deyn, Alexander Wang, Julia Restoin Roitfeld, Alex Skarsgard (True Blood fame) and many many more. Red velvet cupcakes and turtle cheesecake was served along with white only wine and champagne.

Images via Fashionista101