Never one to miss out on a branding opportunity, Marc Jacobs has taken his beloved Muscleman Marc doll from South Park and turned it into a real-life doll for the completely reasonable price of $125.

The designer was so enamored with the depiction he added Muscleman Marc to his ever-expanding collection of tattoos. "Honestly, without hesitation, it is the greatest honor, I mean, way above and beyond the CFDA Lifetime Achievement Award, beyond anything. It's like, to be immortalised on South Park , I can die a happy man," Jacobs told New York Magazine back in November.

Now, having collaborated with South Park to create the 12" plush doll, Jacobs has made Muscleman Marc available online and at Marc Jacobs boutiques. And seems they have already found a famous fan in one Victoria Beckham who tweeted a pic of herself combing the doll's "hair."

"Getting ready for a night out with my date ?#musclemanmarc? @marcjacobsintl"

On another note, Vicks Becks is quickly becoming my favorite person ever. [Telegraph]