Stone & Wilde Named the New Faces of Revlon
Aug 10, 2011 - by Amanda Gabriele
Drugstore beauty just got two new celebrity cheerleaders. Emma Stone and Olivia Wilde have been named the newest global brand ambassadors for Revlon, set to star in television, print and digital campaigns starting in early 2012.
Both actresses used fairly boring canned PR responses to tell us how they feel about the gig.
Revlon recognizes that every woman is multifaceted and magnificent in their own way and the expression of individuality is as important to Revlon as it is to me, Stone said. I have been familiar with Revlon for as long as I can remember. I vividly recall my mom wearing Revlon makeup and I remember getting to the age when I was finally able to wear Revlon myself.
I have always admired Revlon and their commitment to giving women the confidence and tools they need to feel beautiful, both inside and out, Wilde said. Creatively, Revlon has never been afraid to push the envelope, which is important to me. I also love that they use their tremendous recognizability around the world to do good as one of the industrys biggest champions of womens health. Its exciting to join a company with a big heart and big ideas!
New color cosmetics and nail enamel are first on the agenda for the gals. They'll participate in the brand's tremendous fundraising endeavors; Revlon has raised more than $65 million for womens cancer research in the past 10 years.
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