The Real Housewives Get Down to Business in the Hamptons
Aug 04, 2011 - by Lester Brathwaite
For some -- though not for many *ahem* -- the Hamptons is the go-to vacation spot outside of the city, a respite from the hustle and blow of city life. But for the Real Housewives of New York, it's just another day at the office.
"Before the night was over, Ramona Singer, their blonde frenemy, had breezed through each event with a glass of pinot grigio in hand." Hopefully it was her own eponymous brand of pinot flowing through an IV drip hidden in each glass. But that's the Ramona Singer you want when you invite her to an event. Drunk, crazy-eyed, loud -- in short, amazing. Theyre definitely in character when they come out, which makes it kind of fun, said Dan Rattiner, editor-in-chief of Dans Papers.
"Bobby, I'm not happy! It looks like I'm at a cheap motel and I'm being photographed for the New York Times!"
The Housewives are a favorite among publicists and social-climbers alike because they "always show up" and are more active than "usual [read: real] celebrities" in promoting an event. And like a specialized task force, there's a right Housewife for every job.
According to Ariel Moses of Fingerprint Communications:
"Kelly Bensimon worked at Elle before, so shes more appropriate for fashion parties. Shes also an actual socialite [* burn*]. LuAnn [de Lesseps], she has a great name, so shes good for charities. Jill [Zarin] is a businesswoman. So if Im doing an event around powerful women, well feature her. And the funny thing to emerge from the show is that Sonja Morgan has become the queen of the gays.
Dance diva, the Countess Luann de Lesseps with other gay queen, Lance Bass
Separate, they're powers are considerable, but it's an openly-conceded fact that two are better than one and it creates more tension when they all come. More tension and more drama, but because these are the New York Housewives and not that trash from Jersey -- or, god forbid, the goddesses of Mob Wives -- there probably won't be any flipped tables or thrown (empty) flutes of champagne.
Still, this is the Hamptons and a little snobbery is to be expected. For instance, publicist Alan Rish:
The new Montauk establishments would rather die than have a Housewife attend their party. They are not welcome past Amagansett.
Well, if that's how you feel, Ramona can pack up and drag her pinot IV to somewhere she's actually welcomed...fast-forward to her face-down behind the bar. [NYT]










