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Edited by on September 30 2009 at 12:41 PM

RUMORS: Sarah Jessica Parker To Be The New Face Of Halston

Fashionista doesn’t like the news, and here’s why:

1. Halston is a disaster. Though we’re sure Marios Schwab will end its curse and do something brilliant, a brand can’t have a face for a collection that doesn’t exist (yet).

2. Last time Harvey chose a face, Rachel Zoe, to be associated with a brand, it failed. It really, really failed.

3. As if fashion wasn’t sick enough of celebrity, whatever comes down Lindsay Lohan’s runway for Ungaro this week will probably put off even the most celeb-friendly of the fashion world for a moment.

4. It’d be silly to pay Sarah Jessica Parker to be the face of a brand when Carrie Bradshaw’s been photographed wearing it all over Manhattan, for free, and will be seen on every screen in the same dresses come May.

Personally, I’m not specifically a fan of celebrity models, but maybe that’s just because I love models? What do you guys think of this new rumor?

LINK LOVE: Fashionista

Story by Hillary Frazier

I don't sleep, I blog. I am in fact writing this bio at 3am while blogging.