Edited by Amanda Gabriele on
This spring, SSENSE is introducing designers Alexandre Herchcovitch, Maison Martin Margiela, Rick Owens Drkshdw, Twenty8Twelve, Milly, Current/Elliot and Kris Van Assche to their boutique, which already includes labels like Acne, Ksubi, Robert Rodriguez, Clu and Black Halo. This, along with the re-launch of their flagship boutique, puts SSENSE in high demand.
Opening in April 2009, on the corner of famous St. Paul street in Montreal’s historic Old Port, the two-story boutique boasts over 80ft of window display space showcasing fashion’s most exclusive design labels. The store’s interior, dominated by black brushed metal and glass, is a modern update to the boutique’s antiquated facade. On the main floor, luxury designers Alexander Herchcovitch, Maison Martin Margiela and Rick Owens will be paired with artistic, avant-garde brands. A steel and marble staircase leads underground to the second floor, where labels like OAK, Current/Elliot and Acne can be found.
This addition to the already well-styled website, ssense.com, will add a bit of punch to its merchandising mix. A boutique that carries Herchcovitch, Margiela and Owens in the same space almost makes me wish I was Canadian, almost.
I stole my first pair of platforms from the Spice Bus in 1997 when Anglophilia was all the rage. Collector of vintage bags, vinyl and kitchen appliances. My dream of becoming a butcher is momentarily on hiatus so I can teach you how to wear muumuus and apply false eyelashes. Follow me on Twitter @CrystlMeatballs.