April77 to Close Doors Immediately

Edited by Rebecca Alexander

French denim label April77 announced it is shuttering operations, effective immediately. We, especially Corey, are very sad!

LOOKBOOK: April 77 “Youthful Abandon” Spring 2010 Collection

Edited by Kirby Marzec

April 77 leans towards the comfortable and casual late 1980′s with their Spring 2010 collection, “Youthful Abandon.” There’s androgyny. There’s rock n’ roll. There’s preppiness. There’s Native Americans. And despite the misleading “abandon” in the collection’s title, the lookbook indicates all things youthful and fresh!

SPOTTED: Agyness Deyn At April 77

Edited by Hillary Frazier

Aggy said no to walking any runway shows this Fashion Week, but Nylon still managed to spot her at an April 77 preview, new hair and all.

LINK LOVE: Nylon Blogs

TWITS: Fashion Night Out. Must.Know.More.About.This.

Edited by Hillary Frazier

I must got to this. I’m only praying that it wasn’t last night. Best event ever.

LINK LOVE: Refinery 29‘s Twitter

THE TEN: Best Denim Brands

Edited by Hillary Frazier

Here’s our running list of denim brands that we love, based on quality, fit, wash variety, and overall fashion-ness:

1. Naked and Famous- Rare and unique fabrics from Japan, high quality and satire play on our celebrity obsessed culture. Win.

2. April 77- Known for their attitude and underground influence, not wallet-breaking price. Made in France.

3. Cheap Monday- Tons of crazy prints and colored washes. Made in Sweden.

4. Replay-Great skinny and ‘boyfriend’ style, in a bunch of interesting washes. Made in Italy.

5. Acne- A ton of variety in mens’ fits, and repeat winner of ‘Designer of the Year’ by Swedish Elle.  Made in Sweden.

6. K(T)subi- Formerly Tsubi, currently Ksubi, this brand invented themselves based on fit, and has continued to outfit surfers in super, super jeans ever since. Made in Australia.

7. Nudie- Made from the best Italian, Turkish, American, and Japanese qualities using the best techniques. Made in Italy, with the only con being they don’t have a women’s line (yet?).

8. Diesel- I know people that swear by Diesel, mostly skinny guys who can never find sizes small enough for their 26 inch waists and still long enough for their 6’0 tall frames.  Diesel has always been known for their high-quality and long lasting denim. I may be impartial because I love everything Diesel makes, not just their jeans. Made in Italy.

9. Levis- After coming out with the 510 and 511, Levis seemed to have redeemed themselves as every hipster and musician’s best friend. Made in the US!

10. G Star- ‘Raw’ denim. Prides themselves in being about nothing more than the product itself, keeping it fashionable and well-fit. Made in the Netherlands.

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Think we missed any?  Do you have one ‘go-to’ brand for jeans?

LAST NIGHT’S (OTHER) PARTY: April 77 At Jane Hotel

Edited by Kirby Marzec

It looks to me like the coolest party in town, second to Fashion Indie’s “For The Love of Marc” shindig, of course, was clothing and record label, April 77‘s,  party at The Jane Hotel. With an appearance by the ever amazing Kate Lanphear, style director at Elle, and Fashion Indie’s own Desarae McCaffrey (that’s her, above right!)  landing a spot on Refinery 29, I’d say the bash, in all its fashionable downtown glory, was a total success! Wish I could have made it! 

GALLERY: LAST NIGHT’S (OTHER) PARTY: April 77 At Jane Hotel

Thanks Refinery 29!

April 77: Spring 2010 Collection Preview

Edited by Corey Moran

Gallery: April 77: Spring 2010 Collection Preview

via April 77

TRENDSPARK: Navajo Native

Edited by Hillary Frazier

The Navajo look is beginning to grace the runways in preparation for Fall ’09.  Jackets from April77 and Rogues Gallery bring in the comfort in cool jackets, and Roberto Cavalli shows off Native American-inspired pants.

April 77: Fall 2009 Records Collection

Edited by Corey Moran

April 77 is one brand that definitely hasn’t lost focus of their roots, as they started off as a record label back in the day. The “Records” collection focuses on just that too, the music. The collection is inspired by the different cult music followers known across the land. You could be the most expensive looking Kurt Cobain out there.

via Men’s Rag

April 77: Fall 2009 Collection

Edited by Corey Moran

Holy wow! April 77 is blowing every other collection for Fall 2009 out of the water right now. The Americano themed collection first knocked me off my feet during last season’s (Capsule) trade show, and now seeing it again on models has me drooling on my keyboard. If anyone over at April 77 is reading this, I would love to be sponsored by your for the entire year, and as a result I promise to wear only April 77 everyday for the year. The collection is insane! I love the old native american looking prints on the capes and scarves, and the fringed look is huge!

Gallery: April 77: Fall 2009 Collection

via The Fashionisto