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Note to Ashley Dayley. Seek Us and Repent


So the Ashley Dayley/Butterick controversy is heating up. Loyal indies are getting in on the action and are calling St.Louis’s Ashley Dayley a fraud for stealing her designs from Butterick. Above is a photo sent to bloggers from St.Louis Fashion Week featuring the dress in question.
We must admit. This looks like a blatant rip-off.
But, being that we’re hearts for all young designers who are trying to make a name out there for themselves and realizing that it is very, very difficult to make decisions on ethics when dealing in the world of vintage reproductions, we are offering Ms. Dayley the opportunity to apologize for claiming that the design was hers to allow all of us to just move on and try our best to forget this little fraudulent action occurred. (Yay, Fashion Indie!!!). So Ashley, if you are out there. Feel free to give me a call at 917-450-5238 so that we can square this all away.
On a side note, that dress is fierce. I’d buy one, pronto.
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