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CITY, FASHION / February 24 2012 10:12 AM

City Cycling Chic: Terra Raincoats for Riders

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Yuck, looks like the kind of day that’s going to rain all over a parading day of city cycling. The sky has turned to murk, and that means a mucked up outfit or a plastic poncho if you’re still planning on two-wheeling it to work. Bicycling has become so chic, what with its environmentally sound nature and efficiency for navigating the city, especially Brooklyn, but fresh rain gear for said cyclists has been a sad search. Which is why Yurika Nakazono and Marie Saeki did just what proper, frustrated New Yorkers should do. They created their own, well made and fit for a feminine body with a helmet: Terra New York. 

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GIRLS / June 3 2008 2:21 PM

Bicycles Are The New Fashion Icons

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Bicycles Are The New Fashion Icons

Bicycles Are The New Fashion Icons

Bicycles Are The New Fashion Icons

When signing for our new office space in Dumbo yesterday, Daniel and I realized that our apt in Brooklyn Hts is just a tad bit too far to walk from (only 6 blocks but we’re lazy), so we decided to look for bikes. Not realizing that the bike is the “new fashion icon” we opted to go to Target instead of searching on Craigslist (still searching so let me know if you’re selling a bike). Today I found this article on Uber written by Susan M. Kirschbaum on how cool bikes really are:

They get us where we’re going without requiring gasoline, keep us in shape and will now be celebrated at this weekend’s film festival as an “instrument of style.”

Bicycles Are The New Fashion Icons

Bicycles Are The New Fashion Icons

Bicycles Are The New Fashion Icons

Bicycles Are The New Fashion Icons

Bicycle Film Festival that hits New York this weekend, featuring myriad films on the bike as sport and mode of transportation to support all the smart facts. The festival itself moves through seventeen cities worldwide. An exhibition called “Dear Velo” that showcases several modern artists interprets the bike as an instrument of style. Artists in the show that runs until Monday, include Phil Frost, Amy Franceschini, Grace Yung Ting Teng, and Tom Sachs, brand bastardizer.

Check it out: Dear Velo, 40 Great Jones Street, between Lafayette and Bowery, 12-7 pm though June 2nd. For film times/events: http://bicyclefilmfestival.com

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