celeb collaborations
Billabong Uses Indie Celebs for Promo
Next up on the collaboration trail are indie girls Cory Kennedy, Jenny Han, and Lisa Kline (above) for Billabong. Personally, Cory could not sell me anything, but Lisa is a hottie, and putting her in a bikini for Billabong is a really great marketing ploy. The funny part is that this is all for charity. Billabong has jumped onto the charity bandwagon when they realized that the only people that pay attention to their brand are twelve year old girls that shop at Pacific Sun. Now two years in the making, Design for Humanity is going strong this year benefiting the Surfrider Foundation. The entire collection will be available June 4th on ebay. Check out the website for more info.
Scarlett Johansson No Longer With Reebok
Fashionista recently reported that sex kitten (Daniel’s words not mine) Scarlett Johansson won’t be the involved with Reebok anymore, guess she doesn’t have enough time to design since she has a wedding to plan for. Rumor has it that another celeb is in the works for the collaboration, either Gwen Stefani, Jessica Biel, or Rihanna. Any one of the hotties will make Daniel the happiest man alive, well, maybe not Gwen but the other two definetly.





