RUNWAY: Generra Fall 2010 Womenswear and Menswear
Edited by Kirby Marzec


Generra designers Swaim and Christina Hutson, who previously owned and designed for Obedient Sons and Daughters, added some vibrant color to their simple, Nordic themed Fall 2010 collection. Those daring enough to wear bright royal blue, hot pink and kelly green will adore this collection filled with basic button ups, suits, skirts, sweaters and knit caps. Ladies can expect a number of color blocked and ruffled dresses and skirts as well as a few splotchy tie-dye pieces. It’s a relatively simple collection but with colors this intense, it’s equally as daring.


