Australian designer, Christopher Esber, paraded models down the runway with Granny Smith’s in their mouths.

Unfortunately, the plan backfired since most of the editors in attendance spent the show ignoring the collection and placing bets on whether the models would be able to resist the urge to eat the apples, since they had already starved themselves to fit into his puzzle piece dresses.

None of the models bit down, proving once and for all that models are not really all that hungry. It also proved that most designers have no idea what they’re doing, cause this was a stupid attempt to get people talking about apples his collection. I can really go for an apple right now. I think I will stop reviewing this collection and pick some up from the market. Christopher Esber- Designer Apple Spokesperson

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