David Saunders, the artist and designer behind David David, recently featured in Fashion East, the London catwalk festival for emerging designers, decided to make this video with his prize money, instead of going the traditional route and using it to support a catwalk show.
Last year, David collaborated with Fred Perry’s ‘Blank Canvas’ project and House of Holland to inject some of what he calls his “zip, zest and joyous energy” (right bold colors and geometric influenced patterns).

Nylon got sample of David / David’s second collection ever, modeled by London party girl Alice Dellal.

Thanks NYLON

David Saunders launched his new line for his label David David, and I am slightly unimpressed. The line looks good and it is very wearable, but there is nothing that excites me about it. One point that needs to be further commented on however, are the platform shoes. Are we really going to do this to ourselves again? Weigh in indies, let us know what you think. I’m not a fan, but I have been wrong before.

Thanks Brandish for the pics