eco friendly
PlantLove Welcomes Whitney Port

With the eco-friendly movement gaining more momentum, it was only a matter of time before our favorite reality stars marched right on with it. Whitney Port has become the newest member of eco-friendly cosmetic company, PlantLove. The City star has created a hot pink lipstick to be featured alongside various other products of the PlantLove line. Eve Pinky is set to hit Sephora stores next week! And just incase saving the planet wasn’t enough reason to buy the lipstick, here’s another: two dollars from each sale of Eve Pinky goes to St. Jude Children’s Research Hospital.
Trade In The Lead For Lavera’s Eco-Friendly Lipstick

For those of you who grab just about any lipstick off store shelves with ease, now there’s a reason to check the packaging. Recently people have been increasingly more skeptical concerning the amount of lead found in lipsticks. Reports even go sofare as to say that some individuals consume as much as 6 pounds of lead in a lifetime for their favorite products!
But now there’s a healthy alternative. German cosmetic line Lavera has created a collection of eco-friendly lipsticks to counter-act the lead-filled products. You can even email Lavera with the lipstick you currently use, and guess what? They’ll send you their safe shade equivalent!
LINKAGE: Style
All the Trends in One Shoe
On sale at Shopbop, are these part-gladiator-part-eco-friendly summer platform sandals. It’s the best of both worlds!
Touch: Bringing Together Designers
Touch collaborates with emerging designers in creating hand made products, rather than mass produced. The goal is not only to make products that are beautiful, but good for the environment and those who make them. Items available at touch boutique, 4047 east boulevard, los angeles, ca 90066, 310 397 3575.
High Fashion Reusable Grocery Bags
I know there have been many versions of the reusable grocery bags, but not one has been designed with high fashion in mind. Now you can carry your groceries in high fashion style, with a new line of colorful reusable shopping and grocery bags.
The ‘its-laS-tik’ line utilize a special flexible nylon and lycra fabric blend in a wild array of colors and patterns.
They are manufactured totally by Hurricane Katrina survivors in New Orleans.
The bags are designed to stretch and take the shape of the contents you place inside. Big, small, heavy, light… they move with you and STRETCH, making it feel like you aren’t really carrying much.
What’s more, they move up and down when you walk, springing up and down, as you walk. It’s a whole new experience as the elasticity and flexibility of the bag reduces the stress on your body and makes the load easier to carry.
The bags are washable, reusable, economical and fashionable. The bags spring back into shape when emptied and roll up into a very compact little configuration.
They presently come in two designs and can be ordered in a wide range of solid or metallic colors or prints.
Five percent of all sales are donated to Hope House in New Orleans, LA.
Bags are 12″ x 13″ cost $12.99 and pouches 5″x 9″ with zipper & wristlet cost $11.9
For more info visit their website, www.whatsurbag-usa.com
Pop Cans Turn Eco Friendly

So you know how most people cannot finish a can of soda by themselves, well now with the help of Ukranian (we are a smart bunch) inventor Johan De Broyer, there is a clever way to re-seal those cans, and opens up new possibilities for advertisers at the same time. The tab pops as usual, and then when you want to re-seal it, you turn the pop top tab and it completely closes up the can again.
The inventor says his invention can creates a completely tight seal with an added incentive for advertisers. That right, it’s about time someone improved those 250 billion drink cans consumed annually. I know that this has nothing to do with fashion but it’s amazing that there are people out there creating more and more eco friendly products or making improvements on old ones in order to make a change.
Stella McCartney to Present at Liverpool

Eco friendly designer Stella McCartney announced today that she is returning to her father’s roots to present her Autumn/Winter collection. She will stage a one-off catwalk show in Liverpool to mark Liverpool’s year as Europe’s Capital of Culture.
The show will take place June 1st at the Liverpool Institute for Performing Arts (LIPA) which is a school her father helped set up on the site of his old High School. Paul, among other acts, will be there to support Stella before performing in the city in the evening. Tickets will be sold for the event to raise money for the LIPA.
Recycle Your Bras
Being that it is earth week, we should all take a more eco-friendly approach to our lives. Today, I was surprised to find out that bras are recyclable. Most of us (ladies) have tons of bras in their drawers that don’t fit anymore are are just over worn, now there is a way to get rid of them and help the planet.
Oxfam is a recycling plant in Huddersfield, Wastesavers, that reveals that bras are “invaluable revenue generating items.” Clothes that cannot be sold in shops end up there, when the material is either recycled, if the item is damaged, or sold to traders who send them to developing countries. To them, bras are valuable because they are lightweight, so you get more in a kilo, which means they fetch a higher price per kilo. Bras from the UK are particularly popular. “They are technically difficult to make and are considered to be of superior quality in the developing world.”
Content courtesy of TimesOnline.
Designer: Ananas
After four years in Tokyo, designer Jennifer Baum Lagdameo found herself living in the Philippines, where she was inspired by the local traditional textile techniques and the indigenous materials.
Ananas started from a small collection of abaca (eco friendly natural fiber) handbags and developed into a retro-chic collection of both leather and abaca that maintains the natural vibe by utilizing organic materials from the Philippines such as coconut shells, mother-of-pearl shells and polished native woods. As Ananas continues to evolve, Lagdameo is continuously experimenting and designing with new textiles and materials creating unique products unlike anything else on the market. Ananas handbags are all handmade in New York City. For each bag sold, a tree is planted by “Trees for the Future”
Ananas is available at cocosshoppe.
Intimo to Launch ‘Bamboo’

The green/eco trend is now hitting larger companies. Intimo- a leading manufacturer of underwear, sleepwear and loungewear for men, women and children is launching an eco-friendly line called Bamboo. Intimo caters to upper-tier and specialty stores, department stores, mid-tier stores, catalog and Internet retailers with supple, elegant fabrications and designs. Their product collections range from long johns and boxers to lingerie, robes and upscale sleep sets.
The Bamboo line will consist of a Cotton/Rayon blended fabric, which will make it tempting to touch. It is sensual and comfortable to wear with temperature control that allows you to remain cool and dry. Bamboo is eco-friendly, biodegradable, highly sustainable resource and naturally regenerative.
Bamboo crops need less water, grow quickly and as a result, have less of a negative impact on the atmosphere. Look for the line May 15, 2008
Making a Difference; Leila Hafzi
Leila Hafzi is a fashion designer dedicated to making a difference. In 1997, she presented her first collection, introducing the idea of eco and ethical trade to the Norwegian high-end fashion industry. Eleven years later her goal remains unchanged; to champion eco and ethical trade in the fashion industry on a global basis, and continue developing a 100 percent environmentally-friendly production cycle.
This season, her company Nepal Productions is presenting a collection drawing inspiration from the global topic of environmental changes; she is also starting a cooperative effort with the Norwegian Peace Corps and Nepal. Several company employees will be working in Katmandu for one year with clothing production, and two of the most skilled tailors from Katmandu will work in Norwegian company facilities. Hafzi hopes to present her creations as part of Norwegian design in New York, yet another signal that her eco fashion is truly coming into style.
Designer: Bamboo Beautiful

Bamboo is like the whiz kid of the botany world. It builds houses, feeds pandas, filters toxins out of the soiland grows up to four feet per day in any climate—and it also makes a pretty great cashmere substitute. Pamplemosses is a new label out of LA that has realized the potential of this overachieving plant and used it to create a line of kitten-soft garments for men, women and babies, proving that luxury doesn’t have to harm the earth.

The brainchild of artist Gene Eu, Pamplemosses was born in November 2006 with a simple goal in mind: “to bring people harmonious products that are comfortable, beautiful, and nurturing to the environment.” To achieve this, each Pamplemosses T-shirt, dress and pair of underwear is crafted from 100% natural bamboo fiber, and is silk screened with Eu’s nature-inspired illustrations in water-based ink. The resulting fabrics are not just super soft, but also hypoallergenic, antibacterial and UV protective—apparently, the only thing they can’t do is make the morning coffee.

The past year’s journey has been a major learning curve for Eu and his team, many of whom come from high-fashion backgrounds. “Working with bamboo is a pretty new approach, and there weren’t any rules for us to follow when we started out,” he explains. But with a growing following among the fashion set and exciting new innovations in fabric color and texture in the works for next year, it looks like their cram session has more than paid off.
Content courtesy of JC Report.























