"Shorts Story"

Edited by FashionIndie

I don’t remember in past years, seeing such a vast selection of shorts than those offered this season. It’s like shorts have moved into a new realm, with all designers on board. Shorts have definitely taken a turn for the better.

We will always see the “classic” denim cut-offs and bermudas, with the latter being my usual choice. My plan is to take advantage of the “shorts boom” and add some variety. I’m really loving the shorts with the full leg, as well as those draped cuties that have the look of a skirt. The “new short,” can be dressed up or down which is a great selling point for me. From Flat sandals, ballerinas & wedges to heels and booties; a frilly ruffle blouse or a something a bit more understated…worn for day or night, it all works.

As usual, I have my “favorites among favorites.” Topping the list is Vena Cava, Dsquared, Catherine Malandrino, Elizabeth & James, Sachin & Babi, Thread Social, Rag & Bone Cynthia Rowley & Re Collection. I also love the Camilla & Marc “destroyed” shorts…..I envision those with cute, flat sandals and a nice tank. They would make good “road trip” shorts, as they look super comfortable.

Vena Cava

Brian Reyes

Jenni Kayne

T by Alexander Wang

Ever

Catherine Malandrino

Dsquared2

Alexander Wang

Free People

Camilla & Marc

Victorialand

Free People

Helmut Lang

Helmut Lang

Vince

Elizabeth & James

Generra

Alexander Wang

Rag & Bone

Patterson J. Kincaid

Rebecca Taylor

Sachin & Babi

Joie

Thread Social

Alexander Wang

Milly

Alice & Olivia

Dolce Vita

Cynthia Rowley

Re Collection

What Goes Around Comes Around

Pop Basics

(shopbop.com)

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W Magazine To Host ‘Meatpacking District Initiative’

Edited by Rebecca Alexander

Shop W Style is a retail celebration of W’s first-ever shopping issue. On Saturday, March 27, W will bring its unique take
on chic to the Meatpacking District with in-store events, appearances by Weditors & experts and special offers at over 40 retail destinations.

RUNWAY: Generra Fall 2010 Womenswear and Menswear

Edited by Kirby Marzec

Generra designers Swaim and Christina Hutson, who previously owned and designed for Obedient Sons and Daughters, added some vibrant color to their simple, Nordic themed Fall 2010 collection. Those daring enough to wear bright royal blue, hot pink and kelly green will adore this collection filled with basic button ups, suits, skirts, sweaters and knit caps. Ladies can expect a number of color blocked and ruffled dresses and skirts as well as a few splotchy tie-dye pieces. It’s a relatively simple collection but with colors this intense, it’s equally as daring.

Generra Jacket: Tough and Simple

Edited by Lauren Garroni

Generra Slub Jacket FREE SHIPPING at shopbop.com. One of those indispensable Generra pieces we’ll reach for again and again. Slubbed-jersey jacket with 8-snap closure and zipper pockets at front. Ruching at back and ribbed banding at bottom hem. Long sleeves. Lined. 20″ long, measured from center back. 100% cotton. Wash cold. Imported. Bottom layer sold separately. – Black