Designer Daily: Masataka Masumura for Giuliano Fujiwara
Edited by Jessica Lapidos
Giuliano Fujiwara shocked Milan when he introduced the concept of minimalism back in 1986, a time when Italy was a nation upheld by Versace and Valentino. Now a new innovator Masataka Masumura is revving up the brand with its new form minimalism. The Fall 2012 collection is based on the Japanese Wabi Sabi philosophy of transience; that beauty is found in imperfection, impermanence, and incompletion. With that, see his men and women in motion.




These remind me a bit of the Jeremy Scott for Adidas sneakers, but I really like grey, black, and pale yellow color combination.
Giuliano Fujiwara knows a thing or two about combining chunky knits with heavy leather, a skill he demonstrated beautifully in his Fall 2010 menswear collection. Crimson reds and forest greens spiced up a collection of predominately black and grey layered garb. A paneled floor length skirt was surely the show-stopping piece, but with Fujiwara’s immaculate styling, it’s pretty difficult to pick a favorite look.








