FashionIndie » guido

Try An Edgy-Downtown Beauty Look from The Alexander Wang Fall 2011 Collection

Nicole Vardo — Mon, 14 Feb 2011 16:49:24 +0000

It was a given that the Alexander Wang Fall 2011 collection was going to be a remarkable one to remember, but the make-up on the other hand was something to keep an eye out for! Wang, always keeping his looks with a rocker-chic edge, killed it with this seasons sort of slept in look.

“Guido (Redken): It’s very simple, easy hair…kind of how the girls wear it themselves—a little edgy and downtown. We’re using a Redken wax to get some texture, and a Sultra curling iron just to bend it a little bit. It’s a bit dirty, not sweet—a not washed kind of feeling. Sort of a slept in look. A little messy center part, a loose pony tail, like it’s falling out, and tucked behind the ear. We’re doing a hidden braid underneath to take away some of the volume, if it’s too thick. In real life, girls want thick luscious hair, but on the runway, fine hair often works better—it looks cooler, in a way.

Diane Kendal (MAC): The inspiration for Alexander Wang is always a little bit ‘rock’. We just make the girls look really cool. So we did the dark eyebrows, and a little bit of black eye liner which we took off with a Q-tip and some cream, to get that residue. I used two eye shadows for the brow: MAC ‘Brun’ and ‘Carbon’. I find if you use pencil it can look quite hard; when you use powder it looks much more even. And we kept the rest of the face quite fresh, just dusted down the T-zone with powder, and the lips are dusted with some foundation and lip balm.”

LINK LOVE: Into The Gloss

Snooki Starts Her Own Fashion Brand

Josh Linam — Fri, 07 Jan 2011 20:21:01 +0000

In Snooki‘s mind, the world needs MORE Guido fashion. So the Jersey Shore star is launching her own fashion brand. That sweet Snooki style will kick off with fuzzy slippers, flashy jewelry and oversized sunglasses. Ew.

Welcome to 2011, friends — where fame unlocks the door to any stupid venture you want to try. Snooki has inked a deal with SRG Ventures for licensing of apparel, handbags and tons of weird stuff Guidos wear.

You gotta hand it to the 4-foot-9 inch reality star. Though small in stature, she is large in Guido dreams.

Ps. I’ve always thought “Snooki” sounds like a type of deepwater fish.

Link Love: NY Post

BEAUTY BADASS: Plastic-Wrapped Buns at Versace

Amanda Gabriele — Tue, 28 Sep 2010 00:50:02 +0000

This look is so cool because you’re not sure what’s going on at first glance. The super sleek buns at Versace‘s spring 2011 show were covered in black plastic as a finishing touch. “It’s a departure for Donatella, this small head; we had to persuade her,” the hairstylist Guido said. And we love it!

LINK LOVE: Allure.com

‘The Situation’ Says ‘The Word’ Isn’t Bad

Rebecca Alexander — Wed, 09 Dec 2009 17:02:00 +0000

Mike Sorrentino, otherwise known as The Situation, says that the word Guido is not a bad word cuz it means ”a good-looking Italian male that likes to have fun.” We completely agree!

LINK LOVE: People

SPREAD UM: “Eight Portraits” V Magazine Issue #60

Kirby Marzec — Thu, 02 Jul 2009 17:56:00 +0000

Photographer: David Sims

Hair Stylist: Guido

GALLERY: SPREAD UM: “Eight Portraits” V Magazine Issue #60

Thanks 212 Dressing Room!

Inter-Views of Fashion; Guido of Redken

Rebecca Alexander — Wed, 28 May 2008 13:19:41 +0000

Many of the most creative hairstyles that appeared on the s/s ’08 runways, from Marc Jacobs to Prada, were due to the handiwork of renowned hairstylist Guido (yes, it’s just one name), who has been a creative consultant for Redken since 2005. Guido’s wildly inventive looks have always inspired us so we decided to track down the hairdo guru—mid-jaunt between New York and LA—for a conversation about his approach to styling, the importance of “suitability” and, of course, products.

Do you think you have a distinct style when it comes to doing hair?

Guido: I suppose that I do. I prefer a deconstructed look, something that can make you question what beautiful hair is. I work a lot with classic shapes, even something as classic as a ponytail, and then use an irregular texture—a texture that you may even consider to be bad. But then I fuse that within a particular context and it throws everything into question. I like that.

What makes a good hairstyle?

G: Suitability makes a good hairstyle. What I find is that a lot of hairdressers might do something to somebody’s hair simply to make a statement or to shock. That’s fine as long as it suits the person that is wearing it.

How can women translate runway styles to reality?

G: It translates in so many different ways. I think it’s up to the individual to take an idea from what they see on the runway and dilute it down or simply play around with the idea to suit them.

What are the current trends in hair?

G: For spring, hair is rougher with a matte finish. This season, we’ll see everything from full, exaggerated shapes to reinterpreted classics from the 1940s to natural, unfinished looks. You can see the evolution of a woman from playful-and-quirky modern to sophisticated feminine.

What are the must-have hair products?

G: For this season, I would really recommend Redken Thickening Lotion 06 Body Builder for those pumped-up shapes we did at Marc Jacobs, for example. Spray Starch 15 Heat Memory Styler also by Redken for that soft, matte texture we did at Prada, and Forceful 23 Super Strength Finishing Spray to hold those soft romantic shapes together—a good example of that would be the hair that we did at Roberto Cavalli.

Tell us your best hair advice for women.

G: Don’t be afraid to experiment, get a good relationship with your stylist and through time and trust have fun with your hair, make it sexy—say something!

This interview was conducted by Jessica Dang of JCReport