All Entries Tagged With: "harajuku lovers"

First Look: The Harajuku Lovers’ Thanksgiving Float

Ever since Gwen Stefani launched her set of five “Harajuku Lovers” fragrances earlier this summer, the faces of her and her four back-up dancers have been everywhere from magazines to special booths on the first floor of Macy’s. Well, come the Macy’s Thanksgiving Day Parade, they’ll be out in full-force, with the dancers gyrating to Gwen’s music atop their very own “Tokyo Lights” float.

The float itself was created by the Macy’s team and approved by Gwen, her people, and Coty. Hand-painted by the Macy’s float crew, it’s topped off with platforms for the dancers themselves—Baby, Love, Music, and Lil Angel. Should you chance the cold of Thanksgiving morning to see the parade yourself, watch out for this float as there will be street teams dressed in the HL theme handing out samples and cards for gifts with purchase or a chance at a grand prize.

-Via Racked

Ad-Dict: Harajuku Lovers Fragrance

I love this ad for the new Harajuku Lovers fragrance. It’s super fun and lighthearted- it reminds me of being a little girl and playing outrageous dress-up with my sister. The repetition of pink in the model’s outfit, makeup and hair flowers alludes to the light, flirty smell of the fragrance. I love how she has doll heads from the bottle in her hair- it’s weird and kooky but definitely draws much wanted attention. And it smells awesome too! Definitely check it out next time you spot it at the perfume counter.

Photo thanks to Mimifroufrou.com