Abercrombie Continues To Lose Money, So Decides To Lose Clothing To Compensate

Hillary Frazier, Style Editor August 17 at 5:26
Read More:abercrombie and fitch, abercrombie has no money anymore, abercrombie kids, can you believe that?, Hollister, I used to work at abercrombie kids, michael jeffries, Ruehl

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After three quarters of double-digit (millions, that is) sales declines, Abercrombie and Fitch has finally decided to cut their prices within their store family (Abercrombie & Fitch, abercrombie kids, Hollister, Ruehl).  As NY Mag cleverly put it, they’re going to take this as a sign to focus on their strenghts: sexy 20-year-olds who enjoy riding horses naked through the woods. CEO Michael Jeffries stated:

“We are young. We are sexy. We are controversial at times. That’s what we know how to do and that’s the business that we own here and are comfortable that we can around the world.”

So expect to see more shirtless employees, more naked pictures, and more of what you know makes Abercrombie, Abercrombie.  

 

Maybe if they didn’t hire 90 employees to work at every store and slowly phase them out after a few weeks once they’ve dried out their 30% discount they might save a little? (I’m only saying this from personal experience as a previous abercrombie kids employee…insert laughter here…)

LINK LOVE: http://feedproxy.google.com/~r/nymag/fashion/~3/IkcvVke_j0Q/abercrombie_to_lower_prices_fo.html

BUSTED: Hollister Hired Customers For Their Soho Opening

Hillary Frazier, Style Editor July 21 at 12:46
Read More:grand opening, Hollister, New York City, soho

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Okay, so this isn’t totally true.  Those of you who attended the Hollister grand opening probably noticed a few more Hollistites than you would normally see in NYC, and you were right.  Hollister didn’t exactly hire ‘fake’ customers to stand outside and walk around their store all day, they just decided to fly in employees from other stores to help ’support’ the opening of their new SoHo store…totally different…

SOURCE: The Cut

E. Houston Just Got Sufficiently Lamer

Kirby Marzec, Managing Editor June 23 at 10:30
Read More:calvin klein, DKNY, Hollister, Steven Miesel

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As if the iconic DKNY black and white painting being replaced by a drab Hollister advertisement didn’t make the appeal of E. Houston street crumble enough, leave it up to conservative bystanders to ruin the sexy Calvin Klein threesome for all. Last weekend, I recall walking up Lafayette, and to my amazement, found myself staring at Steven Miesel’s orgy of an ad for a solid 5 minutes. I mean, hey, anyone with hormones would too, right? Yesterday, after much parental uproar, the billboard was replaced by a Calvin Klein swimsuit ad.

Sure, the first billboard was a racy, but that’s Calvin Klein for you and we all know that sex sells. To be honest, I wouldn’t be surprised if people argue that the new bikini billboard is giving the wrong image about female body-types. Whichever way you look at it, there is always going to be someone who disapproves. 

As I digress, here’s what I have to say to those right-winged complainers, responsible for making E. Houston LAME: Your daughter has done much worse. 

 

Thanks Racked!

IN CASE YOU CARE: Abercrombie to Cut Prices

Rebecca Alexander, Editor May 21 at 12:17
Read More:Abercrombie & Fitch, Hollister

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Abercrombie & Fitch and Hollister are set tol lower prices to make up up for the millions lost in revenue this year. Unfortunately, the models are still not for sale!

Zefron Goes Back To Douche Mode

Corey Moran, Mens Editor November 19 at 1:52
Read More:GQ Magazine, Hollister, Zac Efron

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Zefron doing an appearence for HSM3 back at the end of September.

Zefron at the GQ Man of the Year event last night.

Zac Efron went back to his douche bag ways last night by going back to the Hollister haircut. I don’t know who continues to tell him to do this because it doesn’t look good. As much as I hate him, his hair actually looked good before (despite the fact that he was biting my style).

Thanks Just Jared

I’m Over It: The Zac Efron/Hollister Kid/Mop Haircut

Corey Moran, Mens Editor September 16 at 11:00
Read More:Abercrombie & Fitch, BASH, Hollister, I'm Over It, Ryan Sheckler, Zac Efron

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The fashion world has always been an industry that craves extremes, which is why I think I hate this haircut so much. To me this represents everything that is mediocracy. You have to be cool so you grow your hair out but your too big a pusy to go all out, so you settle for this glorified bowl cut? I am a big fan of long hair, in fact I have had long hair, but this is not long nor acceptable in my book. This “inbetween” length of hair is actually great, because it allows for so many options and styles that can be used. Unfortunately so many have fallen victim to this ugly hair tragedy, so many that this is bordering on “How To Look Middle American.” I will say it now, If I count 35 kids with this exact haircut between now and Friday, expect a follow up story! (and no I won’t cheat by going to a shitty strip mall in Jersey and count all the douche bags at Hollister and Abercrombie).