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SHOP: Levi’s x Obey
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SHOP: Levis x Obey start here

Shepard Fairey (the man behind Obey), teamed up with Levi’s to do a small capsule collection.



SHOP: Robert Geller x Levi’s at Bloomingdale’s
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SHOP: Robert Geller x Levis at Bloomingdales badges

Robert Geller launched his collaboration line with Levi’s at Bloomingdale’s, and while I absolutely love the collection, the price tag is ridiculous.



THE TEN: Best Denim Brands
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Here’s our running list of denim brands that we love, based on quality, fit, wash variety, and overall fashion-ness:

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1. Naked and Famous- Rare and unique fabrics from Japan, high quality and satire play on our celebrity obsessed culture. Win.

Picture 32. April 77- Known for their attitude and underground influence, not wallet-breaking price. Made in France.

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3. Cheap Monday- Tons of crazy prints and colored washes. Made in Sweden.

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4. Replay-Great skinny and ‘boyfriend’ style, in a bunch of interesting washes. Made in Italy.

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5. Acne- A ton of variety in mens’ fits, and repeat winner of ‘Designer of the Year’ by Swedish Elle.  Made in Sweden.

Picture 146. K(T)subi- Formerly Tsubi, currently Ksubi, this brand invented themselves based on fit, and has continued to outfit surfers in super, super jeans ever since. Made in Australia.

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7. Nudie- Made from the best Italian, Turkish, American, and Japanese qualities using the best techniques. Made in Italy, with the only con being they don’t have a women’s line (yet?).

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8. Diesel- I know people that swear by Diesel, mostly skinny guys who can never find sizes small enough for their 26 inch waists and still long enough for their 6′0 tall frames.  Diesel has always been known for their high-quality and long lasting denim. I may be impartial because I love everything Diesel makes, not just their jeans. Made in Italy.

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9. Levis- After coming out with the 510 and 511, Levis seemed to have redeemed themselves as every hipster and musician’s best friend. Made in the US!

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10. G Star- ‘Raw’ denim. Prides themselves in being about nothing more than the product itself, keeping it fashionable and well-fit. Made in the Netherlands.

Think we missed any?  Do you have one ‘go-to’ brand for jeans?



FIRST LOOK: Levi’s Look Book Fall ‘09
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FIRST LOOK: Levis Look Book Fall 09 emerging fashionLevi’s Fall ‘09 Look Book is entitled “Inside/Out”. It’s inspired by old school jail uniforms which apparently used to be made of denim, which is much more chic then orange jumpsuits if you ask us, and gives the jail bird look a touch of glamour.

FIRST LOOK: Levis Look Book Fall 09 emerging fashionFIRST LOOK: Levis Look Book Fall 09 emerging fashionSOURCE: High Snobiety



AD-DICT: Levi’s Go Forth by Ryan McGinley
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AD DICT: Levis Go Forth by Ryan McGinley magazines

Ryan McGinley’s ads for Levi’s cater towards a young audience combining his care free aesthetic with Levi’s American heritage. These serene ads make me want to buy a pair of Levi’s, travel to the country side and roll in the mud. Something I’ve never wanted to do before: props Levi’s, props.

AD DICT: Levis Go Forth by Ryan McGinley magazines

AD DICT: Levis Go Forth by Ryan McGinley magazines

SOURCE: Selectism



Trouble at Lakme Fashion Week
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Mumbai police have registered a case against top Bollywood star Akshay Kumar, his wife Twinkle and the organizers of Lakme Indian Fashion Week, after Twinkle unbuttoned her husband’s jeans during a Levi’s fashion. This stunt was aimed at highlighting the Levi’s Unbuttoned campaign.

Mumbai police said they acted after a complaint was lodged against Akshay and Twinkle by social campaigner Anil Nair, who called the performance “vulgar and indecent”. The police are still investigating.

India’s obscenity laws are punishable by a maximum of two years in jail . The actor has apologized for the incident

LINKAGE: ohnotheydidnt



RANDOM COOL: Shredded Levis by Stefan Sagmeister
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RANDOM COOL: Shredded Levis by Stefan Sagmeister all indie

RANDOM COOL: Shredded Levis by Stefan Sagmeister all indie

For the March 2009 issue of Paper Magazine, Stefan Sagmeister deconstructed a pair of Levi’s 501 and reassembled the threads into a poster.

A copy of the piece accompanies purchases at certain American Rag locations in LA and San Francisco.



DKNY and Levi’s Team Up For Some Jeans
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DKNY and Levis Team Up For Some Jeans emerging fashion

Gearing up for their 20th anniversary, DKNY has teamed up with Levi’s for a collection of jeans. The three styles are the wide-leg jean, the skinny jean, and the boyfriend jean. All coming in a variety of washes, the jeans are sold at a number of retailers including Neiman Marcus and Bloomingdale’s.



Damien Hirst Shoots Out Projectile Paint Vomit and Calls It a Artistic Jeans Line
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Damien Hirst Shoots Out Projectile Paint Vomit and Calls It a Artistic Jeans Line emerging fashion

Here’s a preview of Damien Hirst’s newest denim line for Levis.  The 12 piece collection will include jeans for $230 and t-shirts for $83.

Three limited edition jeans paint blasted by senior petrified shark himself will cost $23,040.

You can make the jeans yourself by wearing a pair of $50 Levi’s out for a day of paintballing.

Thanks to WWD for the photo.



Operation Denim Demolition Begins!
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Operation Denim Demolition Begins! all indie

Operation Denim Demolition Begins! all indie

Alright Indies, here’s the deal. A while back I wrote an article called Ten Ways To Make Your Jeans Your Own. The story was all about beating the crap out of your jeans to make them original. Well, last week we got invited by Glam Media to go to an exclusive Levi’s party. While we were there we were each given a gift card, which more or less resulted in us all getting some jeans. I figured I would use my jeans to back up my own words so all you indies can see that I really do stand by everything I write.

I invite all of you to join me in my Denim Demolition. I’m going to using my brand new Levi’s 507’s to create my super distressed one-of-a-kind jean. The pictures above are the jeans I’ll be wearing. They are a super dark wash Levi’s 507 that I had altered to be a little less boot cut. I’m already in love with them, and they are the perfect jean to make my own. Every month or so I’ll be posting updates on how they are holding up, and what they look like.

I don’t want to feel like the only one doing this, so I’m inviting all of you to join me. I’m going to start an album on cultindie of updates on my jeans, and I’ll throw in any pictures you guys send me. If you’re down to start this epic voyage into the denim heaven with me, hit me up with your pictures on cultindie!

Thanks again to Levi’s for the jeans and Glam Media for hosting the event!



Ad-Dict: Levi’s 501 “Live Unbuttoned”
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Ad Dict: Levis 501 Live Unbuttoned emerging fashion

Levi’s teamed up with Vice Magazine to chose someone to do their new Levi’s 501 “Live Unbuttoned” campaign in Stockholm. The winner was Mia Nilsson with her rendition of kids trying to be cool in their 501’s. Pretty nifty!

Thanks Hypebeast!



Levi’s Make You Gay, or Bi, or Something In Between, Maybe?
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I know we’re totally on the late train with this one, but I just spotted this gay version of the Levi’s commercial in which the dude pulls up his pants and causes a couple million in property damage. I think it’s smart that they made a gay version of this ad, but think its funny they used the same model for both. Does this mean that Levi’s is the official jean of bisexuals everywhere?

Here’s the straight version of the video for those who don’t remember…

On a sidenote, the gay version has more Youtube views. Very, very curious…



Rock & Republic Invades Soho
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Rock & Republic Invades Soho shop indie

Just another reason for more guidos from Jersey to invade Soho. Rock & Republic is opening up a store in the area to push their insanely wide boot cut jeans to a crowd already immersed in True Religion, AG, 7 For All Mankind, Lucky Brand, Levi’s and Gstar. The store will be at 102 Greene street near Spring, and will just further saturate Soho with stores that the people who live there don’t even shop at.

 

Thanks to The Shophound for the snapsho t.



And The Warholics Keep On Flowing…
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And The Warholics Keep On Flowing... emerging fashion

Diane Von Furstenberg

And The Warholics Keep On Flowing... emerging fashion

Levi’s

And The Warholics Keep On Flowing... emerging fashion

Burton Snowboards

And The Warholics Keep On Flowing... emerging fashion

Gap

And The Warholics Keep On Flowing... emerging fashion

Sphinx

And The Warholics Keep On Flowing... emerging fashion

Seiko

And The Warholics Keep On Flowing... emerging fashion

Royal Elastics

And The Warholics Keep On Flowing... emerging fashion

Loop

And The Warholics Keep On Flowing... emerging fashion

Paul Frank Industries

And The Warholics Keep On Flowing... emerging fashion

Bond No. 9

And The Warholics Keep On Flowing... emerging fashion

Barneys

I think it’s been made clear that the, often overrated, work of Andy Warhol is becoming widely used and revealed; however, until this stops, we’ll keep on telling you. Brands across the board refuse to stop the sale of designs featuring Warhol’s images; in fact, some designers are just joining the pack! What is this? The long list of designers and stores include Diane Von Furstenberg, Levi’s, Burton Snowboards, The Gap, Sphinx, Seiko, Royal Elastics, Loop, Paul Frank,  Bond No. 9 and Barney’s. Some of the designers are new to the Warhol scene; however, some just keep at it. Barney’s featured Warhol images in 2006 and recently they’ve swapped the images for “inspiration quotes” on Warhol’s behalf.



Sneak Peak: Damien Hirst For Levi’s
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Sneak Peak: Damien Hirst For Levis emerging fashion

The much anticipated Damien Hirst’s next collaboration with Levi’s is due out this fall, but here is a sneak peak at a few of the pieces.  They’re part of the fall ’08 Levi’s® X Damien Hirst line.

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