#NYFW Cheat Sheet: Ivana Helsinki Spring 2012

Edited by Amanda Gabriele

Ivana Helsinki, designed by Paola Suhonen, isn’t just an art project. According to the designer, the independent art, fashion and cinema brand is a way of life. For the Spring/Summer 2012 line “Indian Summer,” Suhonen sent her models down the runway in vibrant tribal prints, black paint dripping from their hands onto the garments, shoes and floor. Sky-high ponytails made the whole display seem larger than life.

RUNWAY: Ivana Helsinki Spring/Summer 2010

Edited by Rebecca Alexander

Ivana Helsinki is an independent Fashion/Art brand from Finland; delicately morphing designer Paola Suhonen’s’ influential Scandinavian roots with the evocative memories of white arctic summer nights and the intense starkness or the notorious Nordic winters from her childhood.