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FASHION / September 26 2008 2:00 PM

Designer: Pleasure Principle

Edited by

Designer: Pleasure Principle

Designer: Pleasure Principle

Designer: Pleasure Principle

Designer: Pleasure Principle

Designer: Pleasure Principle

Designer: Pleasure Principle

Pleasure Principle is a New York based brand curated by Diva Pittala and Adrian Cowen. The line uses amazing draping and huge hoods to make it the perfect collection for the Fall. The Fall line is trendy, comfortable and sexy all while staying amazingly versatile. The shoes are insanely cool as well. The last few images are from their upcoming Spring/Summer Collection called “Die Laughing”. Don’t forget the amazing menswear that I am going to start scouring the city for. For more on Pleasure Principle, be sure to check out their website.

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