RANDOM WTF: Camel Advertises Without Advertising

Edited by Hillary Frazier

Apparently Camel is everywhere you are. Their new ‘subtle’ form of advertising, advertise your cigarette company without showing any people smoking, smoke, or cigarettes. Thoughts?

Advertising Agency: Saatchi&Saatchi, Italy
Creative Directors: Agostino Toscana, Guido Cornara
Art directors: Chiara Cuti, Norbert Graf, Pericles Pericleous, Riccardo Gianangeli
Copywriter: Federico Mirarchi
Photographer: Jan Steinhilber

SOURCE: Cyana Trend Land

PHOTOGRAPHER TO KNOW: Eolo Perfido

Edited by Hillary Frazier

From these pictures alone, Eolo Perfido proves to have creepy, glamorous, and commercial photography in his repertoire.  He’s worked for Ad Agencies JWT, BBDO, and Saatchi & Saatchi, and has also been featured in Vogue Russia and the New York Times.  I was utterly impressed with Perfido until I saw the last photo…Indiana Jones plays soccer and drinks Pepsi? I don’t even know what’s going on there, but hey, I guess you have to make your money somehow so you can keep taking pictures of little red riding hoods in wolf masks.

SOURCE: Trendland