So…The web is buzzing about Diddy aka Sean Combs‘ standards of beauty re: his promotional shoot for Ciroc Vodka.

Can someone say paper bag test?…Or should I just say that if anyone knows what is marketable and sells…it’s Puffy.

CIROC Promotion

Ciroc promo is this Friday, March 27, 2009
Time: 3:00pm – 7:00pm and 12:00am – 3:00am
Requirements:
Race: White, hispanic or LIGHT SKINNED African American
Height: At least 5?6 or taller
Size 7 or smaller.
This is a cash @ wrap job and the booking will be thru our partner. Please submit asap. Talent will only be contacted if the client is interested in booking you!!!

Compensation: $35.00 per hour

***

Funny thing is, I was just having a conversation about this issue with one of my girls nearly a week or two ago…Yes, the whole color complex thing is still alive and very real. Right up there with the good hair debate…Tyra has been known to address the light vs. dark issue on her show…

I, for one, am medium brown, but not light-skinned (especially not in the summertime). She on the other hand is of Puerto Rican/Cuban descent, so she could just as easily pass as a light-skinned or mixed chica…She’s also very pretty, but…

Remember all that hoopla about L’Oreal whitewashing Bey’s print ad?…And consider the successful black female entertainers in the game now, I’d say Na Na Campbell, Iman and Ciara are literally the few standouts that come to mind in terms of brown skin beauty…

On the larger stage, however, lighter girls still appear to dominate…Bey, Halle, Alicia, Rih Rih, you get what I’m sayin’…

FYI: Ciroc Vodka has since put out a statement aka disclaimer vilifying Puffy’s, now infamous, casting call announcement.

On another note, as smart and entertaining as he is…Puffy scares the ish outta me…People always seem to leave him differently…i.e., LOON…and SLIM from 112 ain’t so slim anymore (LOL)…And we all know about MASE, SHYNE and BIGGIE…need I go on?

Your thoughts?

(this is from our RAW feed and was written by someone on our NEXT Network. You can check out the full post and more from this writer by clicking the link below)

LINKAGE: COME ON PEOPLE…

NOTE to celebrities: You can’t treat the inauguration like a Hollywood party.

While Halle Berry and Sharon Stone each shelled out $50,000 for President-elect Barack Obama’s swearing-in celebration, there are some cheaper celebrities who want to get in on name alone. “It’s hilarious,” said one insider. “Sean Combs is trying to get four tickets to the inauguration. He’s acting like it’s a party at Bungalow 8, like they should just let him in. He’s too cheap to pay and thinks he can just show up.”

via IT’S NOT A CLUB- New York Post.

I don’t care how much money these girls will one day inherit, the Combs twins have my total and absolute sympathy. As if their names D’Lila Star and Jesse James (no, I’m not kidding) weren’t bad enough, how about this awful photo, worse than any toddler toilet or naked butt picture, that appeared in October’s L’Uomo Vogue. So, what exactly is wrong with this photo…a lot:

-Two babies. Naked. In a magazine. With their father. Better not show that one to perspective boyfriends…

-Diddy has got his girls decked out in Chip n’ Dales bow ties. What’s next, hooker heels?

-Looks like one of the babies is coping a feel on her sister. I don’t care if you live in Alabama or LA, incest is NOT OKAY.

-The poor baby on the right obviously had her belly photoshopped. Save that for when you’ve got love handles! 

Looks like this one will end up in the “photos to burn” pile. 

Thanks Concrete Loop!

Diddy speaks in behalf of his new perfume named “I AM KING” due out in Dec.

“I believe in positive affirmations, If I say, ‘I am not going to succeed, I’m a loser,’ then that’s what I am going to be. If we say we’re kings and we say we’re queens, that’s what we’re going to be. It has nothing to do with being arrogant.”

Thanks NY Mag

Normally when everyone sits comfortably in their seats during fashion week they expect new fresh designs from a variety of designers; however, there’s been a glitch in the trend. When it comes to the issue of presenting his Sean John collection during spring fashion week, Diddy’s saying hell no! In fact, the only presentation Diddy has planned is an editors’ convention occurring this month. It’s certainly quite a shift from last years Sean John presentation during fashion week. Oh well, I guess we’ll just have to celebrate without Mr. Combs.