Edited by The Fashion Web
SOURCE:Lacoste legends…
Over the years many legends of sport, music and the creative arts have worn Lacoste. In hip hop too….
An inspirational new footwear design project, LACOSTE Legends brings together 12 legendary collaborators from the worlds of music, media, design and retail, to create an exclusive collection comprising 12 shoes.
Sharing the LACOSTE values of tenacity, authenticity, modernity and effortless style, together the 12 contributors are the LACOSTE Legends.
Hot guys also wear Lacoste- just leave that collar down fellaz!


The story of Legends begins with René Lacoste. Reigning tennis champion of the 1920s known as ‘The Crocodile’ for his on-court tenacity, René was a true legend of his time. Famed for his sportsmanship, his spiritedness, elegance and enduring sense of style, René went on to found the eponymous LACOSTE brand that over 75 years later still bears the much-beloved crocodile emblem.

Me rockin' my writer uniform-a Lacoste polo in '91
As a prolific inventor off the tennis court, René created the ubiquitous L.12.12 Polo Shirt, utilising state-of-the-art technology to craft it from breathable cotton known as petit piqué. To this day the Polo Shirt remains an icon of the brand, synonymous with quality and style.
Inspired by the legacy of René and the LACOSTE tradition of innovation, the story lives on through the Legends footwear concept that unites 12 contemporary Legends to pay homage to the great man and the iconic L.12.12 Polo.
Fusing the collection together, each shoe has a tongue crafted from petit piqué cotton, incorporating a woven LACOSTE-branded tab finished with a mother-of-pearl button, referencing the intricate detailing found on the L.12.12 Polo. The 12 designs reflect the broadly diverse personalities and creative talents of each of the contributors, and confirm their legendary status as the foremost trend-setters and opinion-leaders from across the globe.
The 12 designs go on sale with selected global distribution on 12.12 – the 12th December.
The 12 Lacoste Legends are:
Jazzie B Soul II Soul, Sneakerfreaker Magazine, Sebastien Tellier, Stones Throw Records, ato, Christophe Lemaire, Tim Hamilton, i-D Magazine, Shoes Master, Bodega, D-Mop and colette.
More info to come on the collaborating artists in the coming weeks!
die-hard Lacoste fan