Tracy Feith’s  limited-edition line for Target is reminiscent of 70s surf life (prices ranging from $15-$140), featuring tees, swimwear, summery separates, and flowy frocks & girlie skirts in bold hues, tiered ruffles, and prints both trippy and tropical on washed-down fabrics. Available May 17th in stores and online.

Even a black leather biker jacket appears, although tossed over a girly dress.  “Tracy Feith designs for women who are sophisticated and chic, but also know how to express their individuality,” says Trish Adams, senior VP at Target. “His Bohemian-inspired, spirited aesthetic is a fresh take for the GO International program, providing designer fashion at guilt-free prices.”

LINKAGE: Popgloss via FashionTribes

Tracy Feith, the sun and surf vintage-esque designer is confirmed as the next designer for a Target GO International collection. Available May 17th-June 27th in most Target stores, Feith will feature about 60 styles in 15 new and unique prints. The collection ranges from $14.99-$44.99 and will put summer esentials like shorts, swimsuits, light jackets, pants and tops on shelves everywhere. As pictured in the photo/ color swatch collage above, be prepared for Hawaiian prints, Fifties beach-goers and colors like seafoam green, Persian turquoise and neon pink! I’m not one for the bright colors and summer inspired prints, but this collection is bound to bring some fun to the sun! 

Thanks Fashion Copious and The Fashion Spot!