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Mens, SCENTS / November 18 2011 12:30 PM

Viktor & Rolf’s Spicebomb to Explode All Over the Market

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For their new men’s fragrance, the design duo of Viktor Horsting and Rolf Snoeren – other wise known as Viktor & Rolf — decided to spice things up a bit. “We felt that if flowers were a very typical feminine scent, spices were the masculine opposite,” Snoeren told WWD, referring to their hit women’s scent Flowerbomb. And thus they begat Spicebomb .

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FASHION / June 1 2011 8:30 AM

The 10 Greatest Fashion Shows of the Past 10 Years

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The fashion show has evolved from its earliest incarnations in the salons of department stores into the opulent, theatrical, exorbitant circuses they are now. Over the past ten years, especially, the fashion show has become a multi-media juggernaut, as crucial to a designer’s collections as the collection itself.

Along with its commercial peak, fashion shows have also reached their creative peaks – moving, visceral, dramatic productions that have elevated them into an art form. Alexander McQueen emerged as the true master of the genre, blending the disparate elements of entertainment and ideology while creating beautiful works of clothing that could stand on their own without the hype and hoopla with which he was so famously associated.

Below is a list of the 10 fashion shows that stand as the greatest achievements of the last decade, based on their technicality and theatricality, their influence on fashion and of course, the clothes themselves.

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GIRLS / October 5 2009 3:52 PM

RUNWAY: Viktor & Rolf Spring/Summer 2010

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RUNWAY: Viktor & Rolf Spring/Summer 2010 How Viktor Horsting and Rolf Snoeren achieved their cutout ball-gowns this seasons is a physics lesson that goes way over my head. Viktor & Rolf sheds a whole new light on the use of tule, from blazer edges to full tiered skirts. To the fait of heart, much of the collection wouldn’t seem ready to wear, but I’m seriously contemplating moving south, becoming a debutante and giving myself a reason to get one of these incredible ball-gowns!

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BEAUTY, GIRLS / July 27 2009 12:37 PM

Viktor and Rolf Introduce Eau Mega

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Viktor and Rolf Introduce Eau Mega

Viktor Horsting and Rolf Snoeren are ready to release their next hit fragrance. With their debut perfume Flowerbomb, released in 2004, the design duo felt they were read for Eau Mega.Viktor and Rolf were going for something fresh, but they wanted to stay away from sporty and lean more toward feminine; hence the name Eau for fresh, and Mega for that glamorous touch.

The fragrance, which is expected to hit stores this October, features an ad campaign lead by Rachel Zimmermann. Since Flowerbomb is still flying of the shelves in stores, we’re expecting Eau Mega to do just as well.

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