Edited by McArthur Joseph
No, Yoko Devereaux isn’t a zombie, but was an awesome menswear line that had been, according to the New York Times, a brand that addressed the “need for semi-affordable cool-wear for guys coming to the city with an iPod and a dream.” This fall it will be available exclusively via Gilt Groupe.
Edited by Saynt
Seems like Andy Salzer is making a comeback. After burying his Brooklyn based mens collection last summer, it seems a resurrection is on the horizon. The Yoko Deveareaux website is back up with a promise of return. I can’t wait to see what Andy brings to the table in 2010!!!
Edited by Saynt
Yoko Devereaux will be celebrating the launch of their new Urban Outfitters capsule collection Yoko D tonight at the Tribeca Grand Hotel. You know we’ll be there to celebrate!!!
Tribeca Grand Hotel
2 Avenue of the Americas
From 9 pm til late
Svedka Open Bar from 9 – 10 pm RSVP
Edited by Corey Moran
Yoko Devereaux is bringing in the Spring with a collection that will fit in well with just about anything. With a handful of timesless pieces, the collection is a solid mix of short shorts and lightweight outerwear. The collection is great for getting that piece that you’ll have for years.
Gallery: Yoko Devereaux: Spring 2009 Collection
Courtesy of: Men’s Rag
Edited by Corey Moran
The new collection from Yoko Devereaux is hitting stores now, and the collection is a bit on the plain side. The one thing that I will say about Yoko Devereaux is that all his pieces are well made, but they seem to be a bit boring of late. With the economy the way it is, I don’t know how long I see Yoko sticking around for. With a high price and a collection that can be replaced with certain H&M pieces Yoko might not make it through the tough times (although I hope they do!).
Thanks to The Fashionisto for the images.
Edited by Andy Wass
Supermarket HQ is a more polished, Etsy-esque site for independent artists/designers/craftsters all over the world.
Like Etsy, the site hosts handmade books, toys, and clothing. But among the no-name sellers, I spotted some pieces from Yoko Devereaux and a lot of cool jewelry (above). I’m going to look up about a hundred designers now.
Buy! Sell!
Edited by Saynt
The good folks over at WeAreTheMarket.com have been revving up for Capsule, their twice yearly trade show for young menswear designers.
They took a few minutes to review some new tees and inspirations from Yoko Devereaux.
Among the diverse sources of inspiration that will debut at the Capsule Paris show, look for “the Hamptons meets early 90’s downtown grunge” – you’ll know it’s the Spring/Summer 2009 collection of Yoko Devereaux. Imagine how a “renegade” Kennedy grandchild might style early Marc Jacobs – sleeveless, oversized cardigans, rounded collars, bow ties, rain coats, cuffed shorts and drop-pocketed jeans.
We’re psyched about Yoko’s inspiration. Are you?
Edited by Saynt
Charles Lutz hit the Brooklyn scene years ago, working for Yoko Devereaux and creating some of the designers most recognized t-shirts.
The Brookyn-based artist has taken a new approach to Warhol’s idea of consumerism in a new exhibition. Using the iconic and omnipresent Louis Vuitton logo as his background combined with the everyday names of Brillo, Heinz, and Kellogg, Lutz references consumerism at every level.
The sculpture itself is slightly over five feet tall and is literally a monument to this ongoing concept of consumerism. There will be seven of these monuments as well as one artist proof, and each becomes even more unique than the next with its own color scheme and monogramming.
I wonder if Louis Vuitton will be comfortable with the use of their logo in this exhibition?
Source WeAreTheMarket.com
Edited by Saynt
People who missed the Sips and Sales weekend Blowout in Williamsburg last week, guess what?
Yoko Devereaux is selling his remaining samples for $20.
12 – 6pm
Yoko Devereaux
338 Broadway
Williamsburg, Brooklyn!!!!
Edited by Rebecca Alexander
Printed tees and skinny pants from the fall/winter 2008 collection at Yoko Devereaux are only $20 to $100, which is 75 percent off retail.
Through 6/1. 338 Broadway, nr. Keap St.,
Williamsburg, Brooklyn (718-302-1480);
Fri., Sat. (noon–8), Sun. (noon–6).
