THE BASHED: SoPopular’s Fall 2009 Campaign
Being the lurk that I am, I can’t help but Google and/or Youtube my favorite models on a weekly (okay, daily…) basis. Cole Mohr was my model prey for the day, and when I stumbled upon Berlin based label, SoPopular’s, 5 minute video campaign, starring Cole Mohr, for their Fall 2009 collection, I expected the drool to be rolling down my chin.
Yeah, Mohr looked mighty fine, but watching this campaign wasted 5 minutes of my life that I’ll certainly never get back. Here’s a brief synopsis: Still shot of Mohr in sweater #1. Wolf staring. Still shot of Mohr in sweater #2. Wolf laying on floor. Mohr spinning in circles in sweater #3. Wolf yawning. Well, the wolf wasn’t the only one yawning. Come on, where’s the goofy, energetic Mohr that I know and love? Why the hell is there a random wolf in the campaign? I know Mohr was probably an expensive model to book, but random canines don’t really make much sense, now do they?
Please, compare the two videos below. How on earth was Mohr able to keep a straight face in the SoPopular campaign? The only answer: Adderal.
Thanks Charmants!
