The Diesel Planet Lands On 5th Avenue…TODAY
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Although I tend to find my shopping sprees take place in Soho or the Meatpacking District, 5th Avenue just alerted my fashion radar with a brand new must shop. The 5th Avenue at 54th Street Diesel in the making is much more than just another high quality denim, techno beat blaring haven of goodness. Dubbed the Diesel Planet store, the 20,000 square foot, three story shop is the largest Diesel store in the world. Unlike any of the 7 flagship stores located throughout the New York City area, the Diesel Planet will offer several one-of-a-kind features. From waistband personalization to photographing mirrors which allow shoppers to see 360 degrees of fit and even same-day tailoring to online shopping stations. Now tell me that isn’t incentive for you downtown Diesel lovers to make a touristy trek uptown for some new Diesel duds!
