Catering to the sophisticated man’s comfort, simple style and basic structure, Mary Kate and Ashley Olsen have gone global with their first line of menswear, a branch of the existing label “The Row.” The Olsen’s admit that the line isn’t exactly runway worthy, but their goal was a subtle collection that a man will try on and never want to take off. According to the girls, “It’s going to take a relatively educated man to understand the collection — and appreciate the fabric and the quality.” From the looks of these pieces, the line is basic, mainstream and not exactly show-stopping, but for some odd reason, I believe the girls when they predict major success for the label.
Oh, and maybe I should mention that the line will be for sophisticated men with a few bucks in their back pocket…$230 for a tee and $3200 for outerwear…YIKES.
For more, check out WWD!
Dior, Not War.
