Edited by Rebecca Alexander on
Zara has overtaken Gap to become the world’s largest clothing retailer, it now boasts nearly 3,900 stores across 70 countries.
“The success of the model lies in being able to adapt what you’re offering in the shortest time possible to what clients want. For Inditex, time is the principal factor to take into account, more so than the costs of production.”
As much as we (by this I mean consumers) love fast fashion at cheap prices, Zara is not that cheap…Plus, the quality is shitty and attentions is not taken when it comes to fit. Maybe I expect to much from my clothing, but even if I buy something for only one season, I still want it to look attractive. I am also a much bigger fan of H&M or Target for basics.
What do you guys think?
Rebecca does not like biographies. They are stupid and she would rather spend her time editing the site. Which she does with great vigor.